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  • $7.79

    Bcat 92

    4 per package, hook not includedThe SLICK is a tournament winning, long casting, soft plastic jerk bait that delivers erratic baitfish movement. A ...

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    $7.79
  • Billy Bay Halo Shad - Eastern Outfitters
    Billy Bay Halo Shad - Eastern Outfitters
    from $5.99

    Billy Bay Halo Shad

    Why We Like It: "Ever look over and see that novice in the boat next to you catching fish after fish, while you frantically sift through your tackl...

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    from $5.99
  • $6.99

    Bronco Bug

    The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with actions that most bass haven’t seen before. Double-sided ri...

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    $6.99
  • $6.99

    Cleanup Craw

    Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Clea...

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    $6.99
  • $6.50

    Dirty Ice 130

    4 per package, hook not included The SLICK is a tournament winning, long casting, soft plastic jerk bait that delivers erratic baitfish movement. A...

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    $6.50
  • Z-Man EZ ShrimpZ - Eastern Outfitters
    Z-Man EZ ShrimpZ - Eastern Outfitters
    $4.99

    EZ ShrimpZ™ Unrigged

    Why We Like It: "This is a new shrimp body from Z-Man that utilizes a segmented tail to mimic the pop of a shrimp's tail. When you pop the rod tip ...

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    $4.99
  • $5.99

    Freeloader™

    The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. Belly and top hook slots help i...

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    $5.99
  • Gulp! Jerk Shad - 5" - Eastern Outfitters
    Gulp! Jerk Shad - 5" - Eastern Outfitters
    $6.25

    Gulp! Jerk Shad - 5"

    Why We Like It: "One of the most versatile soft plastic baits you can throw in saltwater. We love to rig these with a weighted weedless hook when ...

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    $6.25
  • Gulp! Saltwater Grub - 6" - Eastern Outfitters
    Gulp! Saltwater Grub - 6" - Eastern Outfitters
    $6.25

    Gulp! Saltwater Grub - 6"

    Why We Like It: "Sometimes you just have to throw a big bait for big fish. Some of our largest flounder and reds have come on these supersized gru...

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    $6.25
  • Gulp! Shrimp - Eastern Outfitters
    Gulp! Shrimp - Eastern Outfitters
    $6.25

    Gulp! Shrimp

    Why We Like It:  "If you are fishing in saltwater and don't know what to put on- just start with one of these on a jig head. It's pretty hard to fi...

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    $6.25
  • Gulp! Swimming Mullet - Eastern Outfitters
    Gulp! Swimming Mullet - Eastern Outfitters
    $6.25

    Gulp! Swimming Mullet

    Why We Like It: "Available in sizes from 3" up to 6", we like to match the size of our Gulp! Swimming Mullet to the bait we are seeing around us. ...

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    $6.25
  • $6.99

    Largo Shad®

    Swims on both retrieve and free fall with an enticing slow body roll and exaggerated tail swing.   Great shimmy and thump right out of the pa...

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    $6.99
  • $5.50

    Lil Slick Swamp Thing 515

    8 per package, hook not includedAn excellent deeper water bait for trout, redfish, snook, flounder and bass, the Lil SLICK is the ultimate finesse ...

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    $5.50
  • $7.49

    P'Mint 250

    4 per package, hook not includedThe SLICK is a tournament winning, long casting, soft plastic jerk bait that delivers erratic baitfish movement. A ...

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    $7.49
  • Paul Brown's Soft-Dine Suspending Twitchbait - Eastern Outfitters
    Paul Brown's Soft-Dine Suspending Twitchbait - Eastern Outfitters
    from $8.99

    Paul Brown's Soft-Dine Suspending Twitchbait

    Why We Like It: "All the benefits of a traditional hard bait lure with a soft exterior. Not only do we find that the softer exterior is more likely...

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    from $8.99
  • $6.50

    Pink Dirty Chartreuse 111

    4 per package, hook not includedThe SLICK is a tournament winning, long casting, soft plastic jerk bait that delivers erratic baitfish movement. A ...

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    $6.50
  • Z-Man Scented Jerk ShadZ - Eastern Outfitters
    Z-Man Scented Jerk ShadZ - Eastern Outfitters
    from $4.29

    Scented Jerk ShadZ™

    Why We Like It: "This is the bait for you if you want to get some scent in the water without having the smell of Gulp! juice singed into your nostr...

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    from $4.29
  • $4.49

    Slim SwimZ™

    When the going gets tough, the tough go ‘Slim’ with these slender 2.5” and 3” mini-swimbaits, featuring an intelligently designed curved paddle tai...

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    $4.49
  • Storm WildEye Live Shrimp - Eastern Outfitters
    Storm WildEye Live Shrimp - Eastern Outfitters
    from $5.99

    Storm WildEye Live Shrimp

    Why We Like It: "These pre-rigged shrimp have a small, light profile that make them perfect for subtle presentations. The slow sink rate works well...

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    from $5.99
  • Z-Man Swimmin' TroutTrick - Eastern Outfitters
    Z-Man Swimmin' TroutTrick - Eastern Outfitters
    $5.99

    Swimmin' TroutTrick®

    Why We Like It: "This new take on the wildly popular TroutTrick gives the bait some added wiggle in the tail. Thanks to the light elaztech material...

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    $5.99
  • from $6.49

    The Mayor

    To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. Th...

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    from $6.49
  • Z-Man ElaZtech TroutTrick - Eastern Outfitters
    Z-Man ElaZtech TroutTrick - Eastern Outfitters
    $5.99

    Trout Trick®

    Why We Like It:  "It doesn't seem like it should work, but it most certainly does. Made for trout, we have still caught big flounder and reds hoppi...

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    $5.99
  • Z-Man TroutTrick Jerk ShrimpZ - Eastern Outfitters
    Z-Man TroutTrick Jerk ShrimpZ - Eastern Outfitters
    $5.99

    TroutTrick® Jerk ShrimpZ™

    Why We Like It: "Sometimes you just see a new soft plastic design and you have to try it- that's how many of us here felt upon seeing the new JerkS...

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    $5.99
  • $6.99

    Weedless Eye™ Jigheads

    Constructed with the same oversized 3D eyes and molded conical keeper barbs that make the Eye Strike® product line so popular, a heavy-duty 3/0 Mus...

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    $6.99
  • Z-Man DieZel MinnowZ - Eastern Outfitters
    Z-Man DieZel MinnowZ - Eastern Outfitters
    from $4.49

    Z-Man DieZel MinnowZ

    Why We Like It: "The DieZel MinnowZ will catch just about anything that swims, and it won't get destroyed in the process. Even an aggressive bluefi...

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    from $4.49
  • Z-Man Finesse TRD - 2.75" - Eastern Outfitters
    Z-Man Finesse TRD - 2.75" - Eastern Outfitters
    $3.99

    Z-Man Finesse TRD - 2.75"

    Why We Like It "Here we have the bait that everyone around here is talking about- the Ned Rig. When you combine this short finesse worm with the Ne...

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    $3.99
  • Z-Man MinnowZ - Eastern Outfitters
    Z-Man MinnowZ - Eastern Outfitters
    from $3.99

    Z-Man MinnowZ

    Why We Like It: "One of the most popular and versatile baits you will ever come across. These MinnowZ baits are just about indestructible, allowing...

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    from $3.99
  • Z-Man Scented Curly TailZ - Eastern Outfitters
    Z-Man Scented Curly TailZ - Eastern Outfitters
    $4.99

    Z-Man Scented Curly TailZ

    Why We Like It: "This is the bait for you if you want to get some scent in the water without having the smell of Gulp! juice singed into your nostr...

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    $4.99
  • Z-Man Scented PaddlerZ - 4" - Eastern Outfitters
    Z-Man Scented PaddlerZ - 4" - Eastern Outfitters
    $4.99

    Z-Man Scented PaddlerZ - 4"

    Why We Like It: "This is the bait for you if you want to get some scent in the water without having the smell of Gulp! juice singed into your nostr...

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    $4.99
  • Z-Man Scented ShrimpZ - Eastern Outfitters
    Z-Man Scented ShrimpZ - Eastern Outfitters
    $4.99

    Z-Man Scented ShrimpZ

    Why We Like It: "This is the bait for you if you want to get some scent in the water without having the smell of Gulp! juice singed into your nostr...

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    $4.99
  • Zoom Lizard - 6" - Eastern Outfitters
    Zoom Lizard - 6" - Eastern Outfitters
    $3.19

    Zoom Lizard - 6"

    Why We Like It: "The Zoom Lizard is about as classic as it gets when it comes to bass fishing. These creature baits can drive bass crazy, especiall...

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    $3.19