Fishing Lures
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$7.79| /
Bcat 92
4 per package, hook not includedThe SLICK is a tournament winning, long casting, soft plastic jerk bait that delivers erratic baitfish movement. A ...
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$10.99| /
Berkley Saltwater Choppo - 4 inch - 105mm - 3/4 oz
Easy to use top water lure Durable, cupped propeller tail Enhanced propeller surface area for maximum surface disturbance Swims straight at a va...
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$4.49| /
Big TRD™
Details Incorporating the familiar profile and irresistible action found in the hugely popular Finesse TRD™, the upsized Big TRD™ draws even more a...
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from $5.99| /
Billy Bay Halo Shad
Why We Like It: "Ever look over and see that novice in the boat next to you catching fish after fish, while you frantically sift through your tackl...
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$6.99| /
Billy Bay Halo Shrimp
Billy Bay Halo Grass Shrimp are a deadly, pre-rigged soft plastic 1/4oz weight 3 per pack Durable soft plastic reflects light and shimmers, drivin...
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from $4.29| /
BJ Boxer Jig
The VMC Boxer Jig Heads feature a traditional “boxing glove” head design - ideal for jigging or swimming swimbaits. Premium 1x strong needle point ...
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$12.99| /
Blabber Mouth Popping Cork
Why We Like It "This is the cork that everyone up in the Pamlico is using for those massive bull reds. That right there should be enough to convinc...
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$9.39| /
Blue Fox Whip Tail Kit
Pro Picked kits offer anglers the lures they want at a real value. The whip tails tubular construction presents a wider profile while the dressed ...
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$5.99| /
Blue Water Candy Double Shot
Why We Like It: "Rigging up for Spanish mackerel can be a major pain, especially when taking a boat full of people. Blue Water Candy takes care of ...
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$6.99| /
Bronco Bug
The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with actions that most bass haven’t seen before. Double-sided ri...
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$12.99| /
BX® Minnow
The BX® Minnow, like the BX® Swimmer, now give anglers the option to fish a balsa style action in the most extreme, rugged conditions. Truly one-o...
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$14.59| /
BX® Waking Minnow
A surface waking bait that swims with such incredible performance has to be built this tough. Just one cast and every angler will see the brillian...
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$7.99| /
Chatterbait Elite Evo
Always at the apex of bladed bass jigs, Z-Man has renewed its frontrunner status once again with the fully empowered ChatterBait Elite EVO. Constru...
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from $16.79| /
ChatterBait® JackHammer™
Why We Like It: "As you can see from the detailed description below, Z-Man is pretty stoked on this new chatterbait legendary bass angler, Brett Hi...
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$6.99| /
Cleanup Craw
Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Clea...
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from $4.49| /
DieZel MinnowZ
Why We Like It: "The DieZel MinnowZ will catch just about anything that swims, and it won't get destroyed in the process. Even an aggressive bluefi...
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$6.50| /
Dirty Ice 130
4 per package, hook not included The SLICK is a tournament winning, long casting, soft plastic jerk bait that delivers erratic baitfish movement. A...
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from $8.99| /
DT (Dives-To) Series
The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the mar...
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from $4.99| /
EZ ShrimpZ™ Unrigged
Why We Like It: "This is a new shrimp body from Z-Man that utilizes a segmented tail to mimic the pop of a shrimp's tail. When you pop the rod tip ...
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$4.49| /
FattyZ™
Details When Bassmaster Classic and Forrest Wood Cup Champion Luke Clausen approached us with a new bait design, we listened. Ideal for power-fines...
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$5.99| /
Finesse ShroomZ™ Weedless
Take our best-selling Finesse ShroomZ™ jighead and add an adjustable, V-shaped, multi-strand weedguard, and you’ve got Ned Rig jighead that excels ...
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from $3.99| /
Finesse TRD
Why We Like It "Here we have the bait that everyone around here is talking about- the Ned Rig. When you combine this short finesse worm with the Ne...
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$5.99| /
Freeloader™
The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. Belly and top hook slots help i...
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$6.25| /
Gulp! Jerk Shad - 5"
Why We Like It: "One of the most versatile soft plastic baits you can throw in saltwater. We love to rig these with a weighted weedless hook when ...
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$6.25| /
Gulp! Saltwater Grub - 6"
Why We Like It: "Sometimes you just have to throw a big bait for big fish. Some of our largest flounder and reds have come on these supersized gru...
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$7.49| /
Gulp! Shrimp
Why We Like It: "If you are fishing in saltwater and don't know what to put on- just start with one of these on a jig head. It's pretty hard to fi...
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$6.25| /
Gulp! Swimming Mullet
Why We Like It: "Available in sizes from 3" up to 6", we like to match the size of our Gulp! Swimming Mullet to the bait we are seeing around us. ...
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$9.29| /
Jointed®
With a slight exaggeration of the unique Rapala "baitfish in distress" swimming action, the Jointed® gets the undivided attention of otherwise dis...
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$6.99| /
Largo Shad®
Swims on both retrieve and free fall with an enticing slow body roll and exaggerated tail swing. Great shimmy and thump right out of the pa...
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$5.50| /
Lil Slick Swamp Thing 515
8 per package, hook not includedAn excellent deeper water bait for trout, redfish, snook, flounder and bass, the Lil SLICK is the ultimate finesse ...
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$4.99| /
Mag ShroomZ
Designed to pair seamlessly with the Giant TRD™ stickworm to create a magnum-sized Ned Rig, a beefy 6/0 hook ensures solid hookups with the lunkers...
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from $3.99| /
MinnowZ™
Why We Like It: "One of the most popular and versatile baits you will ever come across. These MinnowZ baits are just about indestructible, allowing...
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from $7.99| /
MirrOlure 52M Sinking Twitchbait
Why We Like It: "It does not get much more classic than the MirrOlure 52M; there's a good chance that this lure has caught more seatrout than any o...
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$10.99| /
OG Deep Tiny® 7
From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott ...
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$4.99| /
Original Chatterbait
Born in a garage in South Carolina and a staple on the tournament scene since Bryan Thrift’s record-breaking performance on Okeechobee in 2006, the...
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$9.99| /
Original Floating
The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weigh...
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