Fishing Lures
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$6.49| /
The Mayor
To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. Th...
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$11.99| /
X-Rap Saltwater Subwalk
The adrenaline pumping X-Rap® Saltwater SubWalk™ is designed to perform a walk-the-dog swimming action just below the surface. Xtreme flash and si...
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$9.99| /
Original Floating
The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weigh...
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$6.99| /
Bronco Bug
The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with actions that most bass haven’t seen before. Double-sided ri...
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$6.99| /
Cleanup Craw
Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Clea...
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$6.99| /
Largo Shad
Swims on both retrieve and free fall with an enticing slow body roll and exaggerated tail swing. Great shimmy and thump right out of the pa...
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$10.99| /
X-Rap Saltwater
Suspending X-Rap® Saltwater lures are designed to be cast or trolled and display the X-Rap Attitude these baits are known for. Built to withstand s...
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$9.29| /
DT (Dives-To) Series
The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the mar...
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$11.99| /
X-Rap Twitchin' Mullet
The subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide twitching walk the-dog swimming action. Xtreme...
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$10.99| /
Saltwater Skitter Walk
Superior construction assures a perfect swimming bait right-out-of-the-box. Toss it out. Pump. Reel. Pump. Reel. You're "Walking-the-Dog." Large in...
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from $4.29| /
BJ Boxer Jig
The VMC Boxer Jig Heads feature a traditional “boxing glove” head design - ideal for jigging or swimming swimbaits. Premium 1x strong needle point ...
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from $9.99| /
Shadow Rap
The Shadow Rap® combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural min...
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$4.99| /
Z-Man Swimbait Eye™ Jigheads
Extremely versatile for a wide range of fresh- and saltwater pursuits, a streamlined head shape, oversized 3D eyes, twin conical keeper barbs, and ...
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$4.99| /
Original Chatterbait
Born in a garage in South Carolina and a staple on the tournament scene since Bryan Thrift’s record-breaking performance on Okeechobee in 2006, the...
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$7.99| /
Chatterbait Elite Evo
Always at the apex of bladed bass jigs, Z-Man has renewed its frontrunner status once again with the fully empowered ChatterBait Elite EVO. Constru...
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$4.99| /
Mag ShroomZ
Designed to pair seamlessly with the Giant TRD™ stickworm to create a magnum-sized Ned Rig, a beefy 6/0 hook ensures solid hookups with the lunkers...
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$10.99| /
Berkley Saltwater Choppo - 4 inch - 105mm - 3/4 oz
Easy to use top water lure Durable, cupped propeller tail Enhanced propeller surface area for maximum surface disturbance Swims straight at a va...
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Original price $9.99Current price $5.99| /
Tsunami Talkin' Popper - 5"
Why We Like It: "Prepare to have fish come flying out of the water to attack these topwater poppers as they chug along the surface. Thankfully, th...
View full detailsOriginal price $9.99Current price $5.99| /Sale -
$3.19| /
Zoom Lizard - 6"
Why We Like It: "The Zoom Lizard is about as classic as it gets when it comes to bass fishing. These creature baits can drive bass crazy, especiall...
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$10.99| /
Terminator Popping Frog - 2.5"
Why We Like It "Using a topwater frog can make for some of the most exciting bass fishing there is. Watching a bass blow up on one of these popping...
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$3.99| /
Z-Man Finesse TRD - 2.75"
Why We Like It "Here we have the bait that everyone around here is talking about- the Ned Rig. When you combine this short finesse worm with the Ne...
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$16.99| /
Z-Man Jack Hammer Chatter Bait - 3/8oz
Why We Like It: "As you can see from the detailed description below, Z-Man is pretty stoked on this new chatterbait legendary bass angler, Brett Hi...
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$13.99| /
River2Sea Whopper Plopper 75 - 3"
Why We Like It: "For better or worse, fishing pressure can get pretty high on red drum in shallow water throughout our area. Sometimes you just nee...
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from $5.99| /
Storm WildEye Live Shrimp
Why We Like It: "These pre-rigged shrimp have a small, light profile that make them perfect for subtle presentations. The slow sink rate works well...
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from $7.99| /
MirrOlure 52M Sinking Twitchbait
Why We Like It: "It does not get much more classic than the MirrOlure 52M; there's a good chance that this lure has caught more seatrout than any o...
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from $8.99| /
Rapala Skitter V
Why We Like It: "One of the hottest new baits out there, people spanked the trout on these throughout the fall. The v-shaped belly of these baits a...
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$10.99| /
Rapala Skitter Walk
Why We Like It: "This is about as classic as a topwater gets, designed to give you that perfect "walk-the-dog" action. We have probably caught more...
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$5.99| /
Blue Water Candy Double Shot
Why We Like It: "Rigging up for Spanish mackerel can be a major pain, especially when taking a boat full of people. Blue Water Candy takes care of ...
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from $8.99| /
Paul Brown's Soft-Dine Suspending Twitchbait
Why We Like It: "All the benefits of a traditional hard bait lure with a soft exterior. Not only do we find that the softer exterior is more likely...
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from $5.99| /
Billy Bay Halo Shad
Why We Like It: "Ever look over and see that novice in the boat next to you catching fish after fish, while you frantically sift through your tackl...
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$9.99| /
Rapala X-Rap XR-10
Why We Like It: "One of the top trout lures you will find for around here. There are at least a few 7+lb trout caught on the XR-8 or XR-10 each sea...
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$9.99| /
Rapala X-Rap XR-8
Why We Like It: "One of the top trout lures you will find for around here. There are at least a few 7+lb trout caught on the XR-8 or XR-10 each se...
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$6.25| /
Gulp! Saltwater Grub - 6"
Why We Like It: "Sometimes you just have to throw a big bait for big fish. Some of our largest flounder and reds have come on these supersized gru...
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$6.25| /
Gulp! Jerk Shad - 5"
Why We Like It: "One of the most versatile soft plastic baits you can throw in saltwater. We love to rig these with a weighted weedless hook when ...
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$6.25| /
Gulp! Swimming Mullet
Why We Like It: "Available in sizes from 3" up to 6", we like to match the size of our Gulp! Swimming Mullet to the bait we are seeing around us. ...
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$6.25| /
Gulp! Shrimp
Why We Like It: "If you are fishing in saltwater and don't know what to put on- just start with one of these on a jig head. It's pretty hard to fi...
View full details$6.25| /Sale