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Fishing Lures

Only the best fishing lures, selected by our pro-staff team to help you catch more fish
  • $10.99

    Berkley Saltwater Choppo - 4 inch - 105mm - 3/4 oz

    Easy to use top water lure  Durable, cupped propeller tail Enhanced propeller surface area for maximum surface disturbance  Swims straight at a va...

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    $10.99
  • Billy Bay Halo Shad - Eastern Outfitters
    from $5.99

    Billy Bay Halo Shad

    Why We Like It: "Ever look over and see that novice in the boat next to you catching fish after fish, while you frantically sift through your tackl...

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    from $5.99
  • Blue Water Candy Double Shot - Eastern Outfitters
    $5.99

    Blue Water Candy Double Shot

    Why We Like It: "Rigging up for Spanish mackerel can be a major pain, especially when taking a boat full of people. Blue Water Candy takes care of ...

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    $5.99
  • Falling Tide Lure Co. Spinnerbait - Eastern Outfitters
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    $3.99

    Falling Tide Lure Co. Spinnerbait

    Why We Like It:  "Spinnerbaits for saltwater fish were all the rage years ago when they made the crossover from the freshwater world. They're still...

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    $3.99
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  • Got-Cha Curl Tail Grub - Popular Color (Smoke) - Eastern Outfitters
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    $3.99

    Got-Cha Curl Tail Grub - Popular Color (Smoke)

    Why We Like It: "You would not believe the number of people we have coming to our stores in search of this specific bait in this specific color. Pe...

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    $3.99
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  • Gulp! Jerk Shad - 5" - Eastern Outfitters
    $6.25

    Gulp! Jerk Shad - 5"

    Why We Like It: "One of the most versatile soft plastic baits you can throw in saltwater. We love to rig these with a weighted weedless hook when ...

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    $6.25
  • Gulp! Mud Minnow - Eastern Outfitters
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    $6.25

    Gulp! Mud Minnow

    Why We Like It: "What this bait lacks in style, it makes up for with scent. Make sure you have a rag or something handy, because your fingers will...

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    $6.25
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  • Gulp! Peeler Crab - 2" - Eastern Outfitters
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    $5.99

    Gulp! Peeler Crab - 2"

    Why We Like It: "Throw these at that popular school of marsh reds your buddy told you about because he knows those fish won't eat. Those fish have...

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    $5.99
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  • Gulp! Ripple Mullet - 4" - Eastern Outfitters
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    $6.25

    Gulp! Ripple Mullet - 4"

    Why We Like It: "While every Gulp! bait successfully puts scent in the water, the Ripple Mullet's unique design puts out those good vibrations. Thi...

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    $6.25
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  • Gulp! Saltwater Grub - 6" - Eastern Outfitters
    $6.25

    Gulp! Saltwater Grub - 6"

    Why We Like It: "Sometimes you just have to throw a big bait for big fish. Some of our largest flounder and reds have come on these supersized gru...

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    $6.25
  • Gulp! Shrimp - Eastern Outfitters
    $6.25

    Gulp! Shrimp

    Why We Like It:  "If you are fishing in saltwater and don't know what to put on- just start with one of these on a jig head. It's pretty hard to fi...

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    $6.25
  • Gulp! Swimming Mullet - Eastern Outfitters
    $6.25

    Gulp! Swimming Mullet

    Why We Like It: "Available in sizes from 3" up to 6", we like to match the size of our Gulp! Swimming Mullet to the bait we are seeing around us. ...

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    $6.25
  • Heavy Dine 18MR Sinking Twitchbait - Eastern Outfitters
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    Original price $9.99
    Current price $7.99

    Heavy Dine 18MR Sinking Twitchbait

    Why We Like It: "Finally! MirrOlure has given us a sinking version of its wildly popular 17M MirrOdine. The Heavy Dine can get down to those trout ...

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    Original price $9.99
    Current price $7.99
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  • Johnson Silver Minnow - Eastern Outfitters
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    from $3.99

    Johnson Silver Minnow

    Why We Like It: "The original search bait, the flash of a spoon can imitate a shrimp, crab, or baitfish. Made for long casts and simple retrieves, ...

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  • MirrOLip L30-MR Suspending Crankbait - Eastern Outfitters
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    $6.99

    MirrOLip L30-MR Suspending Crankbait

    Why We Like It: "This new suspending crankbait from MirrOlure combines the timeless features of the 52-series MirrOlure with a lipped bait to impar...

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    $6.99
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  • MirrOlure 52M Sinking Twitchbait - Eastern Outfitters
    $7.99

    MirrOlure 52M Sinking Twitchbait

    Why We Like It: "It does not get much more classic than the MirrOlure 52M; there's a good chance that this lure has caught more seatrout than any o...

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    $7.99
  • Paul Brown's Soft-Dine Suspending Twitchbait - Eastern Outfitters
    from $8.99

    Paul Brown's Soft-Dine Suspending Twitchbait

    Why We Like It: "All the benefits of a traditional hard bait lure with a soft exterior. Not only do we find that the softer exterior is more likely...

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    from $8.99
  • Rapala Skitter V - Eastern Outfitters
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    Original price $13.49
    Current price $8.99

    Rapala Skitter V

    Why We Like It: "One of the hottest new baits out there, people spanked the trout on these throughout the fall. The v-shaped belly of these baits a...

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    Original price $13.49
    Current price $8.99
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  • Rapala Skitter Walk - Eastern Outfitters
    $8.99

    Rapala Skitter Walk

    Why We Like It: "This is about as classic as a topwater gets, designed to give you that perfect "walk-the-dog" action. We have probably caught more...

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    $8.99
  • Rapala X-Rap XR-10 - Eastern Outfitters
    $9.99

    Rapala X-Rap XR-10

    Why We Like It: "One of the top trout lures you will find for around here. There are at least a few 7+lb trout caught on the XR-8 or XR-10 each sea...

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    $9.99
  • Rapala X-Rap XR-8 - Eastern Outfitters
    $9.99

    Rapala X-Rap XR-8

    Why We Like It:  "One of the top trout lures you will find for around here. There are at least a few 7+lb trout caught on the XR-8 or XR-10 each se...

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    $9.99
  • River2Sea Whopper Plopper 75 - 3" - Eastern Outfitters
    $13.99

    River2Sea Whopper Plopper 75 - 3"

    Why We Like It: "For better or worse, fishing pressure can get pretty high on red drum in shallow water throughout our area. Sometimes you just nee...

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    $13.99
  • Storm WildEye Live Shrimp - Eastern Outfitters
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    $5.99

    Storm WildEye Live Shrimp

    Why We Like It: "These pre-rigged shrimp have a small, light profile that make them perfect for subtle presentations. The slow sink rate works well...

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    $5.99
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  • Terminator Popping Frog - 2.5" - Eastern Outfitters
    $10.99

    Terminator Popping Frog - 2.5"

    Why We Like It "Using a topwater frog can make for some of the most exciting bass fishing there is. Watching a bass blow up on one of these popping...

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    $10.99
  • Tsunami Swim Shad - 6" - Eastern Outfitters
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    Original price $9.99
    Current price $3.99

    Tsunami Swim Shad - 6"

    Description: Tsunami's Holographic Swim Shad presents a 3-D lifelike meal to predators in the water. You control the sink rate until the lure reach...

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    Original price $9.99
    Current price $3.99
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  • Tsunami Talkin' Popper - 5" - Eastern Outfitters
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    Original price $9.99
    Current price $5.99

    Tsunami Talkin' Popper - 5"

    Why We Like It:  "Prepare to have fish come flying out of the water to attack these topwater poppers as they chug along the surface. Thankfully, th...

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    Original price $9.99
    Current price $5.99
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    $6.99

    Tsunami Tidal Pro Twitch Bait 3"

    Why we like it: "There's nothing else like shallow water action on a twitch bait. And the Tsunami Tidal Pro baits make it easy to provoke a lot of ...

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    $6.99
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  • VuDu Shrimp - 3.25" - Eastern Outfitters
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    $6.99

    VuDu Shrimp - 3.25"

    Why We Like It: "We have guys coming into the store every week during the cooler months who swear by one of these bad boys rigged up under a poppin...

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    $6.99
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  • VuDu Shrimp - 3.5" w/ Rattle - Eastern Outfitters
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    $7.99

    VuDu Shrimp - 3.5" w/ Rattle

    Why We Like It: "Sometimes a little rattle action can make all the difference in a soft plastic presentation! We have guys coming into the store ev...

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    $7.99
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  • Z-Man DieZel MinnowZ - Eastern Outfitters
    $4.49

    Z-Man DieZel MinnowZ

    Why We Like It: "The DieZel MinnowZ will catch just about anything that swims, and it won't get destroyed in the process. Even an aggressive bluefi...

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    $4.49
  • Z-Man ElaZtech TroutTrick - Eastern Outfitters
    $5.99

    Z-Man ElaZtech TroutTrick

    Why We Like It:  "It doesn't seem like it should work, but it most certainly does. Made for trout, we have still caught big flounder and reds hoppi...

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    $5.99
  • Z-Man EZ ShrimpZ - Eastern Outfitters
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    $4.99

    Z-Man EZ ShrimpZ

    Why We Like It: "This is a new shrimp body from Z-Man that utilizes a segmented tail to mimic the pop of a shrimp's tail. When you pop the rod tip ...

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    $4.99
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  • Z-Man Finesse TRD - 2.75" - Eastern Outfitters
    $3.99

    Z-Man Finesse TRD - 2.75"

    Why We Like It "Here we have the bait that everyone around here is talking about- the Ned Rig. When you combine this short finesse worm with the Ne...

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    $3.99
  • Z-Man Jack Hammer Chatter Bait - 3/8oz - Eastern Outfitters
    $16.99

    Z-Man Jack Hammer Chatter Bait - 3/8oz

    Why We Like It: "As you can see from the detailed description below, Z-Man is pretty stoked on this new chatterbait legendary bass angler, Brett Hi...

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    $16.99
  • Z-Man MinnowZ - Eastern Outfitters
    $3.99

    Z-Man MinnowZ

    Why We Like It: "One of the most popular and versatile baits you will ever come across. These MinnowZ baits are just about indestructible, allowing...

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    $3.99
  • Z-Man Scented CrabZ - Eastern Outfitters
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    $4.99

    Z-Man Scented CrabZ

    Why We Like It: "This is the bait for you if you want to get some scent in the water without having the smell of Gulp! juice singed into your nostr...

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    $4.99
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